A Survey of the Effect of Celebrities Playing in Tv Commercials on Purchasing Behaviours of the Consumers

ONURLUBAŞ E.

International Academic Conference on Business Economics, 25 - 28 Haziran 2017, (Tam Metin Bildiri)

• Yayın Türü: Bildiri / Tam Metin Bildiri
• Trakya Üniversitesi Adresli: Evet